Incentivizing growers to sequester soil carbon

Growers have not been financially motivated to view soil carbon as a critical input for increased profitability. The agriculture industry needs more powerful incentives, more efficient market mechanisms, clearer market signals, and more transparent methods for accounting for carbon sequestration in order to motivate growers to shift to regenerative agricultural practices and drive carbon into their soils. 

Reward Track Semifinalists

These proposals showcase novel financial products and services that reward growers for sequestering soil carbon and drive rapid adoption of regenerative management practices.

Reward solutions are being evaluated on the following criteria:

  • Begins to deliver value to growers within 1 year of enrollment
  • Applicable across many geographies and crops
  • Implementation is straightforward and requires minimal grower resources and time
  • Supports maintenance or buildup of soil carbon stocks
  • Potential to stimulate real demand for carbon

How The Terraton Challenge works

APPLICATION JUL. 23 - OCT. 1, 2019

During this 10-week application period, applicants submitted their proposal for their category of interest.

COHORT SELECTION OCT. 1 - LATE OCT.

Over the course of three weeks, a panel of judges including thought leaders, academics & entrepreneurs will review applications. A select number of round 1 applicants will be invited to the next round as semifinalists. Semifinalists will be alerted in late October.

INCUBATION NOV. 2019 - JAN. 2020
Current Phase

Semifinalists moving forward will be eligible for up to $60k in grants and $3M in contracts. They will join a virtual incubation cohort with access to mentors, review panels, expert speakers & real-world experimentation.

EXPERIMENTATION & REFINEMENT FEB. - OCT. 2020

During this time all semifinalists will work with Indigo staff and mentors to pilot their solutions on research acres and prepare for live demos at the Beneficial Ag 2020 Conference. Post-Beneficial Ag 2020, all semifinalists will continue to refine their solutions and prep for the final contract stage.

DEMONSTRATION JUN. 2020

All semifinalists will demo at Beneficial Ag 2020, an important multi-thousand attendee event that convenes stakeholders from across the supply chain to reimagine ag for people & planet. The winner in each category will receive a $20k grant to accelerate their work.

AWARD OCT. 2020

Select finalists with scalable solutions will be eligible for up to $3M contracts by Indigo, all while maintaining business independence and IP rights to their solution.

What features stood out to judges when selecting semifinalists?

Explore the other tracks

Accelerate

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