As GM of Marketplace, Persis oversees Indigo Marketplace with a focus on designing additional opportunities for growers to connect with buyers of specialty, identity-preserved crops.

Prior to joining Indigo, Persis most recently served as a Regional General Manager at Uber, where she was responsible for ensuring the everyday success of JUMP, Uber’s electric bike share platform, in the Northeast and Canada. The experience built on her previous work as Regional General Manager of Rides for several major East Coast markets including Boston, Nashville, and Charlotte.

Persis began her career in product management roles with American Express and Asurion, leading the development and consumer rollout of several key strategic initiatives. She began her career at Credit Suisse as an equity research analyst in the metals and mining space.

Persis holds an MBA from The University of Chicago Booth School of Business, where she also received her undergraduate degree with honors in political science.